Kadoil’s Vice President of the Executive Board Nergiz Kadooğlu Çifçi: “WE HAVE TO BE ALWAYS PREPARED FOR ANY SCENARIO IN TERMS OF SUPPLY”

Kadoil’s Vice President of the
Executive Board Nergiz Kadooğlu Çifçi:
"WE HAVE TO BE ALWAYS PREPARED FOR
ANY SCENARIO IN TERMS OF SUPPLY"

Launched in 2019 in partnership with TÜRKONFED (Turkish Enterprise and Business Confederation), Visa, and the United Nations Development Programme (UNDP) and with the support of 30 banks and e-money institutions, I Can Manage My Business Program met with SMEs in Gaziantep in its fifth activity period. Academicians and professionals from the business world informed about ‘access to funding’, ‘supply chain’, ‘financial resistance’, ‘e-commerce’, and ‘e-export’ in the event hosted by the Southeast Federation of Industry and Business (GÜNSİFED).

Making a speech in the panel themed “Supply Chain Management and Safety in Times of Disaster” organized within the scope of the activity, which started with the opening speeches of TÜRKONFED’s Chairman of the Executive Board, Süleyman Sönmez and GÜNSİFED’s Chairman of the Executive Board, Gamze Aşnük, Kadoil’s Vice President of the Executive Board Nergiz Kadooğlu Çifçi explained the phase when rules of the economy was re-written with the rapid change in the recent years and the supply chain management of Kadoil.

Forget All You Thought Was Right!

Defining the last couple of years as “a period when we forgot all we thought was right and started re-writing the life and economy from the beginning”, Vice President of the Executive Board Nergiz Kadooğlu Çifçi stated that this new era was defined as “Great Reset” in Davos. Nergiz Kadooğlu Çifçi said “I think this concept has already started showing us a direction. Politics, economy, trade, seasonal crises, natural disasters, health, logistics, and consumer behavior are changing. When we think of the developing technology, it becomes a priority to be able to foresee and manage these changes”.

Vice President of the Executive Board Nergiz Kadooğlu Çifçi expresses that Kadoil, one of the largest 8 fuel distributors of Türkiye, has achieved great operational success with the effective management of the supply chain. Çifçi explained the changes in supply chain management as follows: “The imbalance of supply and demand in recent years has led to great fluctuations in the commodity prices and logistics costs as well as cost inflation. We were all working with the ‘Just In Time’ principle before this change happened by considering the costs. This means that the orders were able to be provided with small stock and advanced logistic capabilities. However, access to raw materials can become difficult and the supply can become a challenge after crises. Therefore, sometimes we may switch to ‘Just In Case’, which is a more cautious production and supply model. This means that we implement the policy of powering up the purchase and preserving more products in our stocks. Our fuel terminal in Mersin with a capacity of 145.000 m3 is the most important asset for our fuel supply. However, we are structuring ourselves carefully enough to respond to possible supply/demand imbalances in the world and our region, instead of being content with this. We need to provide the product supply on time and at the most affordable costs so that our business can be sustainable. Of course, one of the most significant matters is carrying out all our activities in accordance with Health, Safety and Environmental rules. If we can analyze all the developments in the world and Türkiye on time and accurately, and take our decisions by anticipating these changes, we can create more effective strategies and ensure that the supply chain is safe and sustainable.”

“We have to be prepared for any scenario”

Drawing attention to what happened in the fuel industry after the earthquake, Kadooğlu Çifçi called attention to the importance of being prepared for any scenario by stating that incidents such as natural disasters and war make it difficult to access raw materials and require strategic measures for the global supply chain. Kad oil’s Chairman of the Executive Board Nergiz Kadooğlu Çifçi continued: In February, we experienced one of the biggest disasters of recent times. A great need for fuel emerged after the earthquake. Just like other companies, we ensured that the demands we received were directed to the right stations after confirming the health of our distributors. We even developed an application with our internal resources showing which stations had fuel from moment to moment on our website and social media accounts. We were the first to do so in our industry. Later on, we planned from which terminals we could supply fuel to our stations by taking the closing routes into consideration. Those were hard times and we still feel the pain of the earthquake in our hearts. However, the lessons we learned from this must ensure preparedness in our activities. First of all, we need to increase our awareness since it is awareness only allowing us to be prepared. Earthquake is a reality in this country, we cannot prevent them, but we need to create buildings and infrastructure that will remain strong in earthquakes.

GTO’s Chairman Mehmet Tuncay Yıldırım, GSO’s Chairman Adnan Ünverdi, and Asst. Prof. Dr. Ebru Tekin Bilbil were also among the speakers on the panel moderated by Visa Türkiye Corporate Social Responsibility Senior Manager Didem Karabuda.

Kadooğlu Çifçi Presented Gifts of Thanks

Vice President of the Executive Board Nergiz Kadooğlu Çifçi presented gifts of thanks to the Governor of Gaziantep Kemal Çeber, Mayor of Gaziantep Metropolitan Municipality Fatma Şahin and TÜRKONFED’s Chairman of the Executive Board Süleyman Sönmez within the scope of Gaziantep training on I Can Manage My Business Program.

KADOIL DISCLOSES SECRET OF UPSWING: PROFESSIONAL TEAM WORK AND COLLABORATION

KADOIL DISCLOSES SECRET OF UPSWING: PROFESSIONAL TEAM WORK AND COLLABORATION

Being the leading one of the strongest native brands of the fuel oil market and keeping protecting its strong position in the sector through the investment it has made, Kadoil has held its Sales Force Meeting.

The Kadoil Sales Force Meeting held under the leadership of the Vice-Chairman of the Board of Directors of Kadoil Nergiz Kadooğlu Çiftçi was attended by regional directors throughout Türkiye as well as Fettah Kadooğlu, a Member of the Board of Directors of Kadoil. In the organisation in which the 8 th place was celebrated together with all the field team throughout Türkiye, the goals for the last quarter of the year as well as the plans for the new years were disclosed. The meeting in which the strategies for 2023 as well as the developments in the sector were discussed was held at the TRYP By Windham İstanbul Basın Express Hotel on September 25-26, 2023.

The Sales Force Meeting at which the Finance and Credit Risk Departments as we well as the Sales and Investment Departments made presentations, the member of the Board of Directors Fettah Kadooğlu, and the LPG Manager Teoman Akdağ provided the field managers with information on the sales performance of 2023 was opened by the Vice- Director General Alper Karaeminoğulları. The meeting at which the developments in the Turkish economy and studies on strategy were shared by the Vice-Director General Coşkun Duru, continued with the presentation by the Legal Counsellor Soner Çamkıran on the modifications in the regulations. The first day of the meeting came to an end with Ozan Okan’s, Investment Manager, sharing the Investment Performance of 2023.

The seond day of the Sales Force Meeting started with the Investment Feasibility Training by Ozan Okan, Investment Manager. Following the sharing by the Engineering Manager Muharrem Engin, the Non-Fuel-Oil Sales Manager Şehmus Kaya made his presentation on the ADS Performance of 2023. The meeting came to an end with the Vice-Chairman of the Board of Directors of Kadoil Nergiz Kadooğlu Çiftçi’s speech on the Overall Assessment of 2023.

We, Kadoil Family, Will Keep Providing Our Country with Value

At the meeting where the condition of each region was individually reviewed and where the analyses of the opportunities and current dealers were made, the Vice-Chairman of the Board of Directors of Kadoil Nergiz Kadooğlu Çiftçi told that the key to success is drawing a good road map as well as achieving a good team work. Çifçi said, “The period in which we are has been rather fluctuant in terms of the energy markets as well as in each and every other sector. All the events which affected the whole mankind such as the natural disasters experienced, wars between countries and the economic cycle in which the world is have reminded us of the importance of being far-seeing in order to hold on and rise up. We have witnessed how fast the world could change and we have been able to keep pace with such change and developed business models for the updates in the sector. We, Kadooğlu Holding, will keep taking firm steps forward and providing our country with value with all employees and staff members from our headquarters to all our stations in order to get that achievement.” Having said in the speech she gave that she, as a woman of the Republic, felt the excitement of the hundredth year of the Republic of Türkiye in her being, Mrs. Çiftçi shared some sequences from Atatürk’s life, staring off from the book entitled “If Mustafa Kemal Managed a Company”.

Kadogaz, Chosen Everywhere throughout Türkiye

Having provided information on the current sales performance and mentioned the ways of improving the performance while taking about Kadogaz’s success in market share, the member of the Board of Directors of Kadoil Fettah Kadooğlu said, “We have also attained a good success in the LPG sector by improving our service standards through the power of the Kadoil brand and our widespread network of dealers. Taking our place with our Kadogaz brand even in the farthest locations throughout Türkiye, we keep taking firm steps to be a brand which is close to everyone. This success is backed by the years of business experience and the solidarity of a professional team.”

We Have Shoe out with Our Strategy for 2023

In the presentation he made, the Vice-Director General of Kadoil Coşkun Duru shared data concerning the market shares, profitability and station segmentation while providing the attendees with information on the economic outlook in Türkiye. Duru further expressed his assessments about the management strategies of 2023.

We Will Keep Standing by Our Customers through Our Services at All Times

Having mentioned the attention paid to the fulfilment of each and every current requirement of the sector at the stations in order to be able to provide better services, Vice-Director General of Kadoil Alper Karaeminoğulları said, “This year, we have not only focused on the increase of the number of our stations but also on the capability of providing better services and on the projects which will increase the income of our existing stations. And this has clearly brought to us a success. Having taken rapid action at the time of the earthquake from which our country suffered, we have stood by our customers at all times through our stations which we used for the earthquake region. We will keep working with all our might in order to evolve for the better both our dealers and the customers who have chosen us.”

We May Achieve a Greater Acceleration in the Rise in the New Period

Having shared his finance forecasts for the forthcoming period, Kadoil Investment Manager Ozan Okan mentioned the acceleration achieved by their strategy created by prioritising the retail business for 2023. Having underlined their goal of being the favourite station in the province and town centres, Okan stated that they had updated their goals within the framework of the agenda of growth for the new period and drew up a road map as to how they would focus on such goals.

Having said that they would plan an overseas trip with the dealer who achieved to reach their goals in November, Non-Fuel-Oil Sales Manager Şehmus Kaya told, “While our projects related to our dealers are at full flow, we keep making collaborations with the corporate companies in different sectors, taking into consideration the expectations of our customers as well. We signed a good agreement with Lugano and keep our negotiations for the new period as well.”

GIANT COMPANIES OF TÜRKİYE SURVEY: 2 AWARDS FROM FORTUNE TÜRKİYE 500 TO KADOIL

GIANT COMPANIES OF TÜRKİYE SURVEY:
2 AWARDS FROM FORTUNE TÜRKİYE 500 TO KADOIL

Fortune 500 Türkiye Digital Summit was held 16 th time. Fettah Kadooğlu, Member of the Board of Directors of Kadoil, received the awards granted to Kadoil and Kadooğlu Yağ on behalf of the whole team at the Fortune 500 Award ceremony this year.

Held for the 16 th time to bringing together 500 giant companies of the Turkish business world by the Fortune Magazine, Fortune 500 Türkiye Digital Summit brought together estimable speakers and businessmen from Türkiye and from all over the world at an award ceremony in order to reward the successes of the companies included in the list. While Kadoil, which operates under the Kadooğlu Holding, occupied the 16 th place in the “petroleum, Gas derivatives production and Distribution” and the 131 st place, rising 26 places at a time in the overall standings, Kadooğlu Yağ occupying the 240 th place by rising 40 places in the overall standings occupied the 10 th place in the “Industrial Food Production Sector” and the 37 th place in the “Companies Increasing Exports Most” in the lists of 2023.

Expressing the happiness he felt for this success, Fettah Kadooğlu, Member of the Board of Directors of Kadoil, said, “We are proud of being included in the list of the leading companies of Türkiye with Kadoil in the field of petroleum business and Kadooğlu Yağ in the field of foodstuff, both companies operating under the Kadooğlu Holding. This is not only a rise in the standings but there is also so great and professional team work behind this success. I receive these awards for and on behalf of the whole Kadooğlu family and wholeheartedly believe that we will achieve better works all together.”

Kadooğlu Brands Being Türkiye’s Favourites Every Year

In 2023, Kadooğlu Holding, being awarded two awards at a time with Kadooğlu Yağ and Kadoil, was also deemed to be worthy of two awards in Fortune 500, which was held for the 15 th time in 2022, by occupying the 157 th place with Kadoil, which operates in fuel sector and 244 th place with Kadooğlu Yağ, which was the champion in the sunflower seed oil exports in the food sector.

NERGİZ KADOOĞLU ÇİFÇİ IS ELECTED AS BOARD OF DIRECTORS VICE-CHAIRMAN OF TÜRKONFED

NERGİZ KADOOĞLU ÇİFÇİ IS ELECTED AS BOARD OF DIRECTORS VICE-CHAIRMAN OF TÜRKONFED

NERGİZ KADOOĞLU ÇİFÇİ IS ELECTED AS BOARD OF DIRECTORS VICE-CHAIRMAN OF TÜRKONFED

As a result of the change adopted on March 22nd, 2029 by Turkey’s largest independent business enterprises organization TÜRKONFED, Kadoil Board of Directors Deputy Chairperson and Kadooğlu Holding Board of Directors Member Nergiz Kadooğlu Çifçi, was elected as Board Of Directors Vice-Chairman of Turkish Entrepreneurs and Business World Confederation (TÜRKONFED) as Turkey’s largest independent business enterprises organization, nesting  more than 50 thousand companies through 30 federations and 286 associations. 

TURKEY’S LARGEST “INDEPENDENT” BUSINESS ENTERPRISES ORGANIZATION

Turkish Entrepreneurs and Business World Confederation (TÜRKONFED) as the parent association of organizations representing both regional as well as sector-based business enterprises is an independent non-government organization established on voluntary basis. TÜRKONFED is listed amongst Turkey’s major business world organizations in Turkey by means of its effective membership structure and number of its members spread all around Turkey.

Taking into consideration its independent and voluntary structure, as Turkey’s largest non-government organization of Turkey, TÜRKONFED is assuming its power and effectiveness from the federations and associations membered by businesspersons, nesting as a parent organization, nearly 30 thousand companies under 30 federations, 26 region- and 4 sector-based and 286 associations.

As the total of the added-value generated by each and every association affiliated to the said confederations in their own regions, TÜRKONFED is in turn providing added-value to the Turkish economy by covering 86 percent of the corporation tax, realizing 83 percent of Turkey’s foreign trade, providing 56 percent of the registered employment other than the agriculture and public sectors, thereby enabling means of employment to some 7 million people.

Adopting the problems of both the business world as well as the social community as a whole from a plurivocal, neutral and constructive viewpoint, TÜRKONFED is thereby contributing to the generation of sector-based and national economic policies through its solution proposals. Working for Turkish economy by means of conveying the regional as well as sector-based perspectives of the economy to the governing authorities, is assisting to the international integration of the business world and enhancement of its competitive power.

Through its representation office in Brussels opened on November 17th, TÜRKONFED active at the very heart of Europe, is also positioned in globally effective operations as a member of European SME Union, being of of the largest business world organizations in Europe. European SME Union is currently a very important international organization of the business world, having direct Access of EU policies as well as governing bodies, representing 12 million companies and 55 million employees.

TÜRKONFED, gby being a member of such an important organizational structure, is assuming the task of a bridge between the Turkish business world and the European Union. It is at the same time continuing to grow at global scale by means of and through TÜRKONFED International bringing together businessperson members from Germany, Georgia, Cyprus, Iraq, The Ukraine and Romania. 



As a company, we shall be continuing to provide support to those who prefer us

As a company, we shall be continuing to provide support to those who prefer us

FETTAH KADOOĞLU

Kadoil Board of Directors Member

 

  1. How do you assess 2021 in respect of KadoGAZ?

2021 was a compelling process for the whole world. Due to the pandemics, close-downs, instability regarding supply and demand relation and rapid rise in prices, we passed through a process where we had to sand update our strategies, more closely following-up any developments. I am anticipating that year 2022 shall be more normalized compared to the previous years. Although the recent developments worldwide have upset certain balances, I am expecting 2022 to become a better year specific to total LPG sales.

  1. Recent energy crisis encountered around the world has likewise been reflected adversely to the energy prices as well. In your opinion, how is Turkey passing through this period in respect of pricing? Is there a policy implemented to this end by KadoGAZ?

First of all, LPG consumption as well as production is increasing worldwide. According to the reports issued by World LPG Association (WLPGA); in 2019 LPG production worldwide increased at the rate of 3.6 percent. At this point, new natural gas discoveries in America have a particular contribution to that effect. United States is in the position of world’s largest LPG manufacturer, followed by China, Saudi Arabia, Russia and Canada. Recently, global LPG consumption has increased by 85 million tons. Converted to percentage, we are faced with an increase at the rate of 40%. This is very serious figure. Following our inquiries therefor, we realized that this increase shall be ongoing in the coming period as well. At present, every sector is influenced by the trend of how to create a better world, adopted by environmentalist policies. All sectors are involved with a transformation where they change their manner of doing business. As an environmental-friendly fuel, LPG is likewise assuming the share on its part from such a transformation. Taking this factor into consideration as well, it shall not be incorrect to say that LPG shall be growing ever faster compared to the past. Of course the situation in Turkey is somewhat different. In terms of consumption, we are at the second position in Europe, whereas 10th worldwide. There are nearly 4.8 million vehicles running on autogas, which corresponds to 38 percent of the total vehicle stock. 

LPG pricing policy is based on two essential elements. First of these is the import price of the product, while the other is the rate of exchange of the United States Dollar. In this process, increase in the exchange rate of the Dollar caused very substantial impacts. Both representatives of the sector as well as our government applied certain reductions that would to an extent be supporting the consumer. As a company, we shall be continuing to provide support to those who prefer us. In order to sustain our aforesaid policy in arduous days, we are getting prepared to subscribe to various different projects.

  1. As Kadogaz, how did you plan your investments for the near future? Are there any investments you shall be venturing soon?

Kadogaz is operating under organization of Kadooğlu Holding, one of Turkey’s most deep-rooted holdings. It has entered this sector by making use of the know-how and experience of Kadoil, one of the leading distribution companies of the fuel sector. Ever since it was incorporated, it has increased its market share from one day to the next. This is indeed related to the power and wide dealer network of Kadoil. Concerning our service standards and quality. Despite all such adverse circumstances, we increased our market share in the past year. This is a great success. Such success is backed up by many years of business experience and solidarity exhibited by a professional team. At more than a half of Kadoil stations spread around Turkey in general, we are providing service by our LPG brand. Our target is to take this to all of our stations. We aim to be and become a brand at your closest access even when you travel to the most remote corner of Turkey.

  1. Would you please tell us about the relations of Kadogaz with its dealers and strategies towards ensuring dealer satisfaction?

 

Kadogaz dealers surely have the biggest share in Kadogaz arriving at its present status as well as and including such valuable Kadogaz dealers choosing the work with us for the first time. As a matter of fact, in the philosophy assumed by Kadooğlu, dealers are our most important business partners. Our business approach is based on win-win model. We come together with our dealers all the time, our dealer are at ease of contacting 7/24 any and all senior management team. Our relations with the dealers is very long-termed and following the initiation stage, it turns into a family relation. That is what makes us different. At the moment, there are dealers in business as second, third generations, acquainted with our childhood. Even in days of curfew, our dealers ongoing to provide their services under special authorization, took that service to such an extent that they brought requirements of our customers staying at home, such as bread, medications and the like. This is really a great pride on our part. Recently, because of the pandemics our means of travel are very limited, but despite this we realized a very rapid transformation jointly with our dealers. Amongst them, there were Zoom users for the first time. At this level, we had very enjoyable meetings. Previously, our dealers used to come and visit us at the headquarters, and there were even unannounced visitors so as to surprise us. Nowadays, they are making video-calls throughout the day. They have adapted to the new World order from their perspective. 

  1. If not used in accordance with technical regulations and standards, LPG could be dangerous. Do you have a strategy followed in order to ensure and maintain security?

This in fact, is a serious matter monitored very closely not only by representatives of the sector, but by the government as well. Our Kadogaz tankers and dealers are continuously controlled by the authorized services, while periodic maintenance and inspection are very carefully traced and regulated.

Kadoil Made A Rapid Entry Into Year 2022

Kadoil Made A Rapid Entry Into Year 2022

As one of the leading domestic brands of the fuel market, Kadoil is continuing to maintain its appropriate and powerful position in the sector as a result of the investments it made in year 2021. Kadoil realized the first “Sales Force” meeting in 2022 on the 3rd and 4th of February, with attendance and participation of 17 sales, 7 investment directors serving throughout the country as well as  board of directors members and employees from the headquarters. In the meeting so realized, it was shared the strategies for year 2022. 

It was attended those meetings lasting two days, besides Kadoil Board of Directors Deputy Chairperson Ms.Nergiz Kadooğlu Çifçi, Board of Directors Members Mr. Ziya Gündüz and Mr. Fettah Kadooğlu, Assistant General Manager Alper Karaeminoğlu, all departments managers as well. 

In the closing meeting held on February 02nd, Friday, Kadoil Board of Directors Deputy Chairperson Ms.Nergiz Kadooğlu Çifçi shared with the participants the targets of Kadoil’ for the coming years.


In the “Sales Force” meeting, it was taken into consideration the agenda for year 2021 including general analyses  and it was focused on the sale target planned to be realized in 2022, station investments as well as dealer relations and consumer loyalty. It was also assessed and evaluated new projects that could take the lead in the sector.

Such meeting commenced with the opening speech of Assistant General Manager Mr. Alper Karaeminoğulları, continued with the sector assessment for year 2021 and investment modelings shared by the Investments Director Mr. Ozan Okan. In the meeting where Ex-Fuel Sales and LPG performances are evaluated, Engineering Director Muharrem Engin shared information with the field officials about the renewed markets and new image of Kadoil. First day continued with the 15th year commemoration dinner where all Kadoil employees u Turkey came together.

Second day of the Sales Force Meeting started with the presentation of Assistant General Manager Alper Karaeminoğlu, where the new organization structure was shared. Workshops where regional managers got prepared by getting separated in four different groups attracted particular attraction. Such workshops where creative works were shared from viewpoint of individuals active in the field, highlighted new projects to be realized as well. 

We Are Breaking The Routine! 

Second day of the meeting ended with such information shared and overall assessments made by Kadoil Board of Directors Deputy Chairperson Nergiz Kadooğlu Çiftçi. Ms. Çifçi, referring to the financial power of the Holding and further stating that  they are proud for being positioned at upper places on the survey reports prepared by successful publications like Capital, Fortune 500, pointed out that success is not just a coincidence but could be attained through hard work and effort. Çifçi further said “Backed up with the power of Kadooğlu Holding, we never postponed our investments in year 2021. We are proud for having achieved our fantasies in such a hard period of time. We are thankful to our business partners and professional team keeping their faith in us.” 

 

Time To Demonstrate Our Potential   

In the presentation he made, Kadoil Board of Directors Ziya Gündüz provided detailed information to the regional directors about effective time management, dealer satisfaction and skills towards managing more than one issue at the same time as well as the position attained by the sector in 2022. 

 

We Are Providing Facility In Logistics

Board of Directors Member Fettah Kadoğlu sharing the point arrived at regarding Kadogaz, while stating that they have accelerated investments for Kadomatik, the latest system vehicle recognition system developed and equipped with the most advance technology, continued saying “While adopting the fact that our foremost priority is providing service at all Kadoil stations by means of our rapidly accelerating LPG brand Kadogaz, in parallel to the logistic facilities we are providing the dealers, we ended up in becoming the focus of preference amongst our competitors.”   

2022 Is Year Of Growth For Kadoil

In the speech he made, Kadoil Assistant General Manager Alper Karaeminoğulları stated that year 2022 would be a year of growth for Kadoil and they are targeting to achieve and attain perfection in all operations realized. He further pointed out that they increased the number of their professional teams from one day to the next, upon expanding the investments department. 

Target Comprises Of Favorite Locations, Including Province and County Centers 

’If you love the see, be prepared to love its waves as well’’

Investments Director Ozan Okan, underlining the fact that they took into consideration the stations at province and county centers while setting forth their investment objectives, expressed that they were actually proud for closing year 2021, beyond their targets. Mr. Okan further stated that they are aiming to meet the consumers at several different points where there is a requirement on part of vehicle drivers, to the effect that their priorities consisted not of city centers but provinces in general. Okan said “For year 2022, we enhanced our investment team throughout Turkey in general, and updated our targets within framework of our growth agenda. We shall be continuing to pace ahead ever growing via sustainable projects where we shall be focusing on our retail power”. 

We Are Altogether Living The Ecstasy Of Our 15th Year

Meetings were ended with the 15th year commemoration dinner attended by all Kadoil employees throughout Turkey in general. In the company dinner so realized, achievement plates were given by Board of Directors Deputy Chairman Nergiz Kadooğlu Çifçi, to those employees with a seniority of 15 years as well as the field team becoming successful in year 2021. 

The evening was introduced with the opening speech of Kadoil Board of Directors Deputy Chairman Nergiz Kadooğlu Çifçi. In such speech she started by to all who brought Kadoil to these present days, Ms. Çifçi while referring to the fact that they had a year when they all got exhausted altogether, combated with epidemics, crises and disasters, pointed out despite all such adverse circumstances, Kadoil family exerting extraordinary efforts, narrated a story of success. Çifçi continued with her words as follows; “You worked hard and sweated a lot, I am grateful to you all for your efforts. And we in turn tried to do our best fort his great Kadoil family, driven with the power and inspiration you have rendered us and we shall be continuing to act as such. For us, you are not only employees working for Kadoil, but you are actually Kadoil itself. We are very happy that our paths are intersecting. You are very valuable.” 

 

15th Year Cake was cut jointly by Kadooğlu Holding Board of Directors Chairman Celal Kadooğlu, Kadoil Board of Directors Deputy Chairman Nergiz Kadooğlu Çifçi, Board of Directors Members Fettah Kadooğlu, Ziya Gündüz, and Kadooğlu Oil General Coordinator Azime Kadooğlu.  

 

Taking the stand following cake cutting, Kadooğlu Holding Board of Directors Deputy Chairman Celal Kadooğlu shared his feelings about the evening. Kadooğlu continued with his words, saying “The business trip we started 45 years ago, grew from one year to the next in multiples. We were always greatly honored to generate added value for our country. While stepping ahead alongside this route or walking on this itinerary, we naturally suffered fears and moments testing us, what a great pleasure for us that we have successful employees like you, each children of this family. Thanks to the efforts and arduous labor of you all.” 

 

Kadoil At The Energy Summit

KADOİL AT THE ENERGY SUMMIT

Kadoil Board of Directors Deputy Chairperson Nergiz Kadooğlu Çifçi, met with Fatih Dönmez, Minister of Energy and Natural Resources as well as representatives from the sector at the 11th Turkish Energy Summit held in Antalya. Opinions were exchanged in the meeting concerning ways and means of solution for further advancement of the sector. 

Kadoil Board of Directors Deputy Chairperson and ADER Board of Directors Member Nergiz Kadooğlu Çifçi also made an opening speech at the summit in representation of ADER (Fuel Main Distribution Companies Association) at the panel titled “Turkish Fuel Market”. Public as well as private sector representatives participated intensively in 11th Turkish Energy Summit becoming traditional and attended by several companies throughout Turkey. Turkish Energy Summit, considered as the biggest family Reunion of the Turkish fuel market is reputed as being the first and only organization where electricity, natural gas, fuel and LPG markets are gathered under one framework. In such summit organized under support of the Energy Market Regulatory Agency (EPDK) under the Ministry of Energy and Natural Resources, for three days it was dealt with the latest developments and trends in the Turkish as well as global energy sectors. In the summit where essential matters regarding renewable and nuclear energy fields, particularly the electricity and natural gas sectors were discussed, it was also considered and discussed solutions regarding Turkey’s energy requirement as well as methods towards eliminating and meeting the energy requirement in parallel to the changing circumstances. Kadoil, taking its place and position to this end in 11th Turkish Energy Summit, came together with many of its stakeholders and had the chance to discuss any novelties to be made under scope of the sector and also ways and means of carrying further ahead the energy sector.

 

TURKISH ENERGY SECTOR

Turkish Energy Summit is being realized ever since year 2010 where the entire elements of the energy sector are brought together, providing a convenient ambient for the parties to discuss any current matters, promoting products of the companies as well as new technologies at its unique exhibition premises, participated by leading guests and where essential issues in the fields of renewable energy and new technologies, particularly those under electricity and natural gas sectors are discussed.

Kadoil ve Kadooğlu Yağ on the “Capital 500” list​

Kadoil ve Kadooğlu Yağ on the "Capital 500" list

Kadooğlu’s pride doubled!

The results of the “Capital 500” research conducted by Capital Magazine to determine Turkey’s largest private sector companies have been announced. Kadooğlu Holding managed to take place in the list with two companies.

Companies from Gaziantep left their mark on the research carried out by Capital, one of Turkey’s most prestigious economy magazines, based on the turnover of companies in 2020. While 24 companies from Gaziantep were included in the list, Kadoil and Kadooğlu Yağ, the companies of Gaziantep-based Kadooğlu Holding operating in the fuel sector, were also at the top of the list. The fact that both companies are included in the Capital 500 doubled the pride of Kadooğlu Holding this year. 

According to the results of the research revealing the performance of Turkey’s giant companies in 2020, Kadoil, one of the leading companies in the Turkish fuel sector, ranked 203 in the Capital 500, Kadooğlu Yağ, which is also among the fastest growing companies in our country, succeeded in entering the list at the rank of 384.

KADOOĞLU: WE PRODUCE FOR TURKEY!

Kadooğlu Holding Vice Chairman of the Board of Directors Celal Kadooğlu stated that they are proud of the fact that Kadooğlu Holding brands are included in the Capital 500 with their two brands and pointed out that Turkey’s development in every sense will be possible with production. Mr. Kadooğlu; 

“We are very sad because of the fires that have come one after another in our country. Now, we need to work harder and produce more in unity and cooperation in order for our country to become stronger in every sense. As Kadooğlu Holding, we operate in many different areas from fuel to autogas, from food to construction, from domestic and foreign trade to station management. We are excited to contribute to the 2023 goals of our country by continuing to work with all our strength to increase our investment, production, employment and exports in all our companies within t0Çhe Holding.”

Kadoil is continuing with its growth at town centers

Kadoil is continuing with its growth at town centers

Ongoing with its station investments at town centers, Kadoil is adding new ones to the dealer network in Central Anatolia. Kadoil, meeting with its guests at several different locations by means of its new investments in Central Anatolia, is targeting to have its power felt in a multitude of towns including Ankara, Kırıkkale, Kastamonu and Çorum.

Announcing that it is targeting its service network throughout the country at town centers, Kadoil is continuing to increase the number of its dealers. To this effect, it has inaugurated its 600th station in Ankara Region.

As from the very first day onwards, Kadoil stations reported to enjoy intensive attention of consumers, extra 25 stations at Ankara town center, 10 at Kırıkkale, as well as 4 new stations at Çankırı and Kastamonu town centers were rapidly initiated within short notice.

Kadoil, reported to have ascribed essence to Anatolian Region as one of Turkey’s most critical inhabitations of Turkey is positioned at the most favorable locations of the towns. The distribution company putting into service its new stations at the busiest spots of Ankara where business is intensive, stated that it is also increasing its number of consumers from one day to the next. The company positioning yet another of its stations in the Anatolian Region at Çorum, pointed out that it has succeeded to outdistance its competitors. At the stations, it is being targeted to submit the consumers premium quality services, which are not only location focused, but also through investments made to the markets, car wash facilities as well as social premises.

‘PURPOSE IS NOT ONLY TO INCREASE THE NUMBER OF STATIONS, BUT TO ACHIEVE CONSUMER SATISFACTION AS WELL’

Kadoil Board of Directors Deputy Chairman Nergiz Kadooğlu Çifçi, while emphasizing that they would be ongoing without cutting speed their investments with stations at major town centers, further added that their purpose is not only increasing the number of stations but also customer satisfaction. Çifçi also expressed; “We have also adopted the principle that while operating at locations enabling ease of access by our consumers, responding to their requirements at the same time”.

‘WE HAVE CONTRIBUTED SUBSTANTIALLY TO THE ECONOMY OF THE REGION’

Providing assessment regarding developments in the region, Ankara Regional Director Erdal Kayıhan pointed out that they have made substantial contribution to the economy of the region. Kayıhan said “We shall be continuing to generate added value in the region through our exemplary dealers.”  

‘AT THE POINT WE HAVE ARRIVED AT, WE ARE ONGOING TO GROW AND DEVELOP WITH FULL ENERGY’

Investment Director Ozan Okan, stating that they are targeting to serve the consumers at all spots of the country, further added “As one of the most powerful local players of the Turkish fuel market, while creating our plans and strategies, we are determined to persist with our investments without reducing speed. As Kadoil, we shall be continuing to take a correct and proper position in the sector, and further to our investments maintain and enhance our powerful amongst the major distribution companies in the sector. And to this effect, as a team we have subscribed our signature under Anatolian Region as the principal region we are ascribing essence to, while at this point we have arrived at as a team, we are continuing with growth and development with full energy”.

‘WE PREFERRED KADOIL AS IT PLAYS AN IMPORTANT ROLE IN OUR COUNTRY’

As a company founded in year 2016 equipped with our experience inherited from the past, we are struggling to become the leading entity growing to our target with success in both retail as well as wholesale business, together with our customers. We have preferred Kadoil as it possesses an essential role in our country through its corporate identity and customer portfolio. Upon paying attention to issues concerning quality service and cleanliness, we vare upgrading and enhancing customer satisfaction. Our team comprises of 9 individuals. There are several stations in Kırıkkale, our province where competition is high in the fuel sector.

‘BY MEANS OF ITS CHARACTER OF BEING LIKE A FAMILY WITH ITS DEALERS, KADOIL IS DIFFERING FROM OTHERS’

We are new in the sector with a past of only 1.5 years. Likewise our company is a new enterprise as from its introduction in the sector, working at all times for customer satisfaction thanks to its innovative, dynamic and young staff capable of keeping pace with the progress and development of the sector. It has only been as short as 3 months since we started working with Kadoil. Following were the most essential factors while taking a decision towards becoming a Kadoil dealer: While discussing with the investment and regional directors, when we presented them other offers available in hand, they were not defaming any of the other companies but rather expressing solely their own advantageous aspects, being able to talk easily with everyone ranging from the lowest level up to the most senior company official, being a company of the sector which is innovative, developing and possessing a high potential.

Although it has a corporate structure similar to the other companies in the sector, Kadoil is differing from others with its character of being like a family with its dealers. And although we supply our customers clean and reliable fuel at convenient prices, we grant extra discounts to those customers purchasing in excess of 50 liters. We are presenting all of our customers car scents, wiper water and cleaning tissues bearing our logo.

As we are still new in the sector, these are what we have made up to now, for the coming times there are innovative ideas in consideration for customer satisfaction and easy remembrance. Although we are in pandemics period, we observe a gradual increase compared to our previous sales. At present, we are employing a staff of 3 at our station.

‘WE ARE A LARGE FAMILY STRIVING TO BECOME THE LEADER ENTERPRISE’

As a company founded in year 2016 equipped with our experience inherited from the past, we are a large family struggling to become the leading entity growing to our target with success in both retail as well as wholesale businesses, together with our customers. 

We entered the new year in the first month of 2021 together with Kadoil family and had the chance of waving the Kadoil flag, we preferred Kadoil due to playing an essential role in our country by means of its corporate identity as well as customer portfolio. 

Features that provide Kadoil a leading edge in the sector are: Its quality service, good-humored and smiling staff and customer portfolio… We are trying to do our best in serving those customers preferring our stations, by our professional team mates and good-humored approach in our fuel supply, washing and market services. By attending quality service and cleanliness matters, we are enhancing and upgrading customer satisfaction. Upon choosing Kadoil, we are ongoing to walk firmly ahead by increasing our sales. In our station, we make up a family of 6.

Kadoil Made A Fast Entrance Into Year 2021

Kadoil Made A Fast Entrance Into Year 2021

Kadoil, as one of the leading domestic brands of the fuel market, is ongoing to maintain its proper and powerful position in the sector by means of the investments it realized in 2020. Kadoil conducted the first “Sales Power” meeting of year 202,  on the 21st and 22nd of January at GreenPark Hotel, with attendance of 16 regional directors providing services throughout the country and personnel of its headquarters. In the meeting so realized, it was both assessed and evaluated year 2020, while strategies for year 2021 were also shared.

The closing meeting held on Friday, January 22nd was attended by Kadoil Board of Directors Deputy Chairman Ms.Nergiz Kadooğlu Çifçi, Board of Directors Members Mr.Ziya Gündüz and Mr.Fettah Kadooğlu, Assistant General Manager Alper Karaeminoğlu as well as all department managers. 

In such “Sales Power” meeting, it was held discussions on the sales target planned to be realized in year 2021, station investments as well as dealer relations and consumer loyalty by taking into consideration pandemics agenda for 2021 including general analyses. It was assessed and evaluated such new projects that could be guiding and directing the sector.

Meeting commencing with the opening speech of Kadoil Board of Directors Deputy Chairman Nergiz Kadooğlu Çifçi, continued with the assessment of the sector for year 2020 by Assistant General Manager Alper Karaeminoğulları. Workshop held in the meeting where regional managers prepared after being divided into four different groups attracted particular attention. Such workshop activities where innovative works are shared from viewpoint of persons active in the field, highlighted new projects to be put into practice. While a general assessment of year 2020 is made on the first day of the meeting adjourning with the presentation of Board of Directors Member Ziya Gündüz, year 2021 targets are shared on the second day.

It was shared with Kadoil team visiting on the second day of the meeting, Kadooğlu Oil Plant operating under Kadooğlu Holding the export as well as domestic market targets of Bizce brand. The meeting continuing after the plant visit with the presentations of Investment, Non-Fuel Sales and LPG Managers, ended with Board of Directors Deputy Chairman Nergiz Kadooğlu Çifçi sharing the future plans with the attendees. 

No Fantasies! Time For Being Planned.

Second day of the meeting ended with the data and information shared by Kadoil Board of Directors Deputy Chairman Nergiz Kadooğlu Çiftçi and overall evaluations made. Ms. Çifçi, referring to the financial power of the Holding and expressing that they are proud to be positioned high on such survey reports prepared by successful publications like Capital, Fortune 500, emphasized the fact that success could be achieved with hard and arduous work rather than coincidences. Çifçi further said “2020 was a year when not only the fuel sector but the whole world were deprived of their beaten tracks and it was very difficult to become visionary. We were involved and proceeded with total amendment, certain taboos were permanently changed. We too changed, confronted with our own self. We developed new business models. While passing through this process, we at all times stood by our regional managers and dealers. We provided and made available means and facilities taking them to the future. Backed up by Kadooğlu Holding’s power, we never postponed our investments. We are proud to achieve and fulfill our dreams in such a hard and cumbersome year. If our business partners had not confided in us or our team was not as Professional, we could not have achieved the foregoing.” 

Time To Exhibit Our Potential   

In the presentation he made, Kadoil Board of Directors Member Ziya Gündüz while sharing with the regional managers such agenda comprising of market shares, profitability and station segmentations, also provided detailed particulars concerning year 2021 management strategies. Mr. Gündüz, expressing that Kadoil’s vision and mission are replenished with the new team, attracted attention to the fact that Kadoil is required to exhibit its potential in every step taken in its 15th year of operations. 

2021 Is A Year Of Change For Kadoil

In his speech, Kadoil Assistant General Manager Alper Karaeminoğulları stated that 2021 would be a year of change for Kadoil and in all operations introduced, it is aiming to achieve perfection. Karaeminoğulları, referring to the fact that new projects are to be introduced not only for drivers of commercial vehicles but for drivers of passenger cars as well, said “Demands of women visitors as well as those of our employees are of substantial essence for us, we have planned different organizations for them as well. We placed weight on EcoMax, our product with additives ensuring high performance in saving and Kadomatik, our vehicle recognition system incorporating the most advanced system and most sophisticated technology”. “We recognized and became aware of KOBİ’s (SME’s) present in the system, yet not capable of receiving the desired service due to being perceived as regional. Further, while continuing to exist specifically in provinces we are not in existence, we shall be in close contact with the leading fleet owners of several provinces” he said. Further adding that they have taken particular steps in respect of station services enabling substantial ease for the customers via Ortak Platform (Common Platform) and Doldurgeç (Fill & MoveAlong) projects, Karaeminoğulları underlined the fact that customer satisfaction is at the core of all operations.

Target; Favorite Locations and Province – County Centers 

Investment Manager Ozan Okan, underlining the fact that while setting forth their investment targets, they are taking into consideration the favorite locations as well as stations at the Province and County Centers, further pointed out that they are realizing their new sales strategies by considering the current condition of our country. Mr. Okan expressed that they are targeting to come together with consumers at various different points required by vehicle drivers, with their priorities being city centers and provinces that they are not in presence. Okan further said “In year 2021, we shall be continuing with our path by adopting projects where we shall be highlighting our retail power. He attracted attention to the fact that they are not only aiming to increase the number of stations but market, toilet and service concepts shall likewise be aspects for preference. 

We Are Providing Ease Of Logistics

LPG Sales Manager Teoman Akdağ, sharing the point attained in respect of Kadogaz, while saying “Our topmost priority is providing service at all Kadoil stations by means of our speedily accelerating LPG brand Kadogaz”, he further added “We have become a cause for preference amongst our competitors through logistic facilities provided to the dealers.”

Hakan Taşel, Non-Fuel Sales Manager, while sharing the sales figures of the past year in the presentation he made, referred to the targets for year 2021 as well. While providing information about the wide range of products, Mr. Taşel pointed out that Kadoil dealers are of essence not only in respect of fuel but for extra revenue branches on the agenda of the sector. Taşel, expressing that they are satisfied with the success achieved by the regional team, further added that they are always targeting the ultimate. Taşel also said “Due to the pandemics, we had to suspend our international trips for a while. Notwithstanding this, our campaigns are ongoing at full pace. In our sales campaign divided into 3 separate levels, we are ongoing to provide gifts to the dealers achieving the target in our sales campaign”.